MBA 8654 :
Mkting, Priv Eqty&Venture Cap

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Value creation forms the core of private equity and venture capital strategic development, this course explores marketing's role in this. Topics: 1) fundraising strategies 2) marketing strategies for venture acceleration and 3) marketing's role in deal valuation and operating company activities.

Prerequisites

MBA 8450 and MBA 8650

Overview

Credits

1.5